
ULTRAHUMAN
Founding team member at Ultrahuman, defining the product and building the foundational frameworks for brand, marketing, and growth.
From positioning and narrative to launch moments and culture-led storytelling, the work focused on building belief — not just awareness — shaping Ultrahuman into a brand people don’t just use, but identify with.


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Canada Crisis Line
For the Canada Crisis Line, we shaped a trauma-informed wellbeing initiative — developing accessible tools and programs grounded in movement, somatic practice, and psychotherapy, designed for women navigating PTSD with care, clarity, and dignity.


Global Voices
We design and produce culturally relevant partnerships that feel natural to the brand and credible to the audience. From choosing the right voices to shaping the content around them, every collaboration is built to drive belief, not just reach.






GAMING
In gaming, we work at the intersection of culture, community, and play —building worlds, narratives, and identities that resonate with Web3-native gamers and cult communities where belonging matters as much as gameplay.



USER SUCCESS
User success stories are where brands stop speaking and start listening. They capture real moments of change, belief, and adoption—turning lived experience into proof, trust, and long-term brand affinity.


